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Privacy Notice

Who We Are

A Taste Of… is operated by Brian Smith Associates Limited. For the purposes of UK data protection law, Brian Smith Associates Limited is the controller of the personal information described in this notice.

Registered office / principal business address:
Brian Smith Associates Limited
145 St Pancras
Chichester, West Sussex
UK
PO19 7SH

You can contact us about privacy or data protection matters by emailing brian@briansmithassociates.co.uk or telephoning +44 (0)7770 277010.

The Information We Collect

We may collect the following information when you contact us or register your interest:

  • Your name.
  • Your email address.
  • Your telephone number, when you choose to provide it.
  • The destinations or journeys that interest you.
  • The contents of messages or enquiries you send to us.
  • Your preferences regarding future email communications.
  • Technical information supplied by your browser or our website systems, such as IP address, device type and basic website usage data, where applicable.

How We Use Your Information

We use personal information to:

  • Respond to your enquiry.
  • Record and manage your registration of interest.
  • Provide information about the journey or destinations you have asked about.
  • Contact you about practical arrangements if you later decide to make a booking.
  • Send occasional A Taste Of… news and information when you have specifically agreed to receive it.
  • Operate, secure and improve the website.
  • Meet our legal, accounting and regulatory responsibilities.

Our Lawful Bases

We process personal information only when we have a lawful basis for doing so.

  • Taking steps at your request before entering into a contract: when you ask for information about a journey, register your interest or later discuss a possible booking.
  • Consent: when you actively choose to receive occasional marketing emails. You may withdraw your consent at any time.
  • Legitimate interests: where necessary to administer enquiries, maintain appropriate records, protect our website and services, and understand how the website is used, provided those interests are not overridden by your rights.
  • Legal obligation: where we need to keep or disclose information to comply with the law.

Marketing Communications

We will send you promotional emails only when we have an appropriate legal basis to do so. Where we rely on your consent, the consent box will be separate, optional and unticked.

You can withdraw your consent or ask us to stop sending marketing communications at any time by using the unsubscribe link in an email or by contacting us directly.

Withdrawing consent will not affect our ability to respond to an existing enquiry or communicate with you about a journey you have asked us to arrange.

Who We Share Information With

We do not sell or rent personal information.

We may share information with trusted service providers where this is necessary to operate the website and communicate with you. These may include website hosting, email, mailing-list, information technology and professional advisory providers.

Those providers may use the information only for the services they provide to us and must protect it appropriately.

If you later make a booking, we may need to share relevant information with hotels, restaurants, transport providers, guides or other suppliers involved in delivering the journey. We will explain this where appropriate and share only what is reasonably necessary.

We may also disclose information where required by law, regulation, court order or a competent authority.

International Transfers

Some website, email or technology providers may process information outside the United Kingdom. When this happens, we will use providers and safeguards designed to ensure that personal information remains protected in accordance with UK data protection law.

How Long We Keep Information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected.

  • General enquiries and registrations of interest will normally be retained for up to 24 months after our last meaningful contact, unless you ask us to delete them sooner or there is a continuing reason to retain them.
  • Marketing contact details will be retained until you withdraw your consent or we determine that they are no longer needed. We may keep a minimal suppression record so that we can respect an unsubscribe request.
  • If you later make a booking, relevant transaction and accounting records may be retained for the period required by law.

We may retain information for longer where necessary to establish, exercise or defend legal claims.

Security

We take reasonable organisational and technical measures to protect personal information against accidental loss, unauthorised access, alteration or disclosure.

No internet transmission or storage system is completely secure, but we limit access to personal information and use reputable service providers appropriate to the nature of the information involved.

Your Rights

Depending on the circumstances, you may have the right to:

  • Ask for a copy of the personal information we hold about you.
  • Ask us to correct inaccurate or incomplete information.
  • Ask us to delete your information.
  • Ask us to restrict how we use your information.
  • Object to certain uses of your information, including direct marketing.
  • Ask for information you provided to be transferred in a commonly used electronic format, where the right applies.
  • Withdraw consent at any time where we rely on consent.

These rights are subject to legal conditions and exceptions. To exercise a right, contact brian@briansmithassociates.co.uk. We may need to confirm your identity before responding.

Complaints

Please contact us first if you have any concern about how we use your information, so that we have an opportunity to resolve it.

You also have the right to complain to the Information Commissioner’s Office, the United Kingdom’s independent data protection regulator.

Information Commissioner’s Office

Cookies and Website Analytics

The website may use cookies or similar technologies that are necessary for it to function. It may also use optional analytics or other non-essential cookies to understand how visitors use the site.

Non-essential cookies should not be set unless you have made the appropriate choice through the website’s cookie controls. Further details of the cookies in use, their purposes and their duration should be provided in a separate Cookie Notice or cookie-preferences panel.

Links to Other Websites

Our website may contain links to websites operated by other organisations. We are not responsible for their privacy practices. You should read the privacy information provided on those websites.

Changes to This Notice

We may update this Privacy Notice from time to time. The latest version will be published on the website and the date at the top will show when it was last revised.

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